Ford’s product-led renaissance swept into the Chicago Auto Show with an “ideal” vehicle made even better, the redesigned 2008 Mercury Montego renamed the Mercury Sable. “Montego owners love their vehicles,” said Michael Richards, Lincoln Mercury general marketing manager.
“That was proven when Montego received the highest overall score in AutoPacific’s 2006 ‘Ideal Vehicle Award,’ which recognizes the vehicle that most closely meets its customer’s expectations. Mercury prides itself on understanding its customers and giving them everything they want and need in their vehicles, a tradition that will continue with the new Sable.”
The Ford GT90 was a concept vehicle that was manufactured by the Ford Motor Company. It was unveiled in January 1995, at the Detroit Auto Show as “the world’s mightiest supercar”. Claimed performance included a top speed close to 250 mph (402 km/h) from a 720 hp (537 kW) quad-turbocharged V12 engine.
Ford has simplified the Explorer lineup for 2007, now offering just three trim levels: XLT, Eddie Bauer and top-of-the-line Limited. To commemorate Ford’s sponsorship of the Ironman World Championship, XLT models now offer an Ironman Package. It includes Ironman logos, 18-inch machined aluminum wheels, an exclusive Orange Frost color, and 10-way, leather-trimmed heated front seats.
The 2007 Ford Freestyle is Ford’s crossover vehicle that debuted for 2005, built from the ground up to be a crossover rather than converting an already existing minivan or SUV, and shares a new platform with the new Five Hundred sedan. Ford describes the Freestyle as offering the looks of an SUV, the versatility of a minivan, and the confidence of an all-wheel-drive sedan. The Freestyle features seven-passenger capacity, versatility for passenger or cargo use, and available all-wheel drive.
The 2004 Ford F-150 Heritage is one of the great moments in marketing from the guys in Dearborn. You have to hand it to them: instead of calling this the ‘Ford F-150 Leftover’, they came up with the ‘Heritage’ moniker to make these pickups sound classy.